Indian automotive lending startup Kuwy has launched a Lending-as-a-Service (LaaS) platform to let customers purchase new and used cars.
“KuwyLaaS will jump start the journey of online car retailing in India,” Kuwy CEO and co-founder B. Ganesh Kumar told India’s Free Press Journal Thursday (Feb. 3).
“The technology innovation in the KuwyLaaS will not only eliminate all the challenges associated with online car sales today, but also provide deeper insights that will enable the completion of online transaction at the point of search by providing a better buyer experience,” he continued.
The platform lets car makers, dealers, lenders and car aggregator platforms offer digital sales and automated financing options to customers, per the report.
“All of these, I believe, makes KuwyLaaS a much-needed technology that will not only strengthen the overall ecosystem of the car sales segment in India, but also put the country on par with the technology innovations