Worlds

1954 Explorer dream car is world’s rarest Plymouth

The Petersen Automotive Museum, located in Los Angeles, California, is home to some of the rarest classic and collector cars from all over the world. Every so often the museum gives us a close look at one of the cars it houses in the Vault, a space in the museum presented by Hagerty that holds over 250 iconic and rare cars.

In a recent video from Petersen, museum curator Leslie Kendall presents the world’s rarest Plymouth – a one-of-one 1954 Plymouth Explorer dream car.

In the 1950s, concept cars were coined as dream cars. Designers at the time were encouraged to dream and think out-of-the-box to create unique vehicles, and this Plymouth Explorer is a great example of a dream car.

“This car was about as out-of-the-box as you could get in the mid-1950s.,” Kendall says in the video. “It was a Plymouth, which is renowned for its

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Missed Monterey Car Week? Here’s What Happened at the World’s Premier Auto Show

If the adage “absence makes the heart grow fonder” was ever in question, all doubt was removed over the course of about 10 days this month—for motoring enthusiasts, at least. After the automotive world’s premier expo, Monterey Car Week, in Northern California, was garaged last year, the industry’s glitterati, collectors and admirers of every age seemed determined that the 2021 edition of Monterey Car Week would not only see the light of day, but shine more brightly than ever.

The show, which now includes a series of exhibitions, historics racing, auctions and a few concours, started as a single-day car exhibition scheduled to complement the Pebble Beach Road Race in 1950. Although the latter went idle after 1956, the Pebble Beach Concours d’Elegance continued strong and, like a sun drawing celestial bodies into orbit, began gathering related automotive events.

More from Robb Report

A crowd gathers to catch a glimpse of the awards ceremony at the 2021 Pebble Beach Concours d’Elegance. - Credit: Photo by Tom O'Neal, courtesy of Rolex.

A crowd gathers to catch a

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Travel And Leisure World’s Finest Awards

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Toyota Remains World’s Most Valuable Car Brand, Study Finds

Tesla was the only car brand to increase its value.

Just three automakers made it to the top 100 brands in market researcher Kantar’s latest 2020 BrandZ Top 100 Most Valuable Brands study. Toyota, ranked 48th overall, still remains the world’s most valuable car brand despite losing approximately 3 percent of its value compared to 2019.

Mercedes-Benz is the second most valuable brand in the automotive industry according to the study, placing 56th overall, followed by BMW at 61st position, losing 9 and 12 percent respectively. Ford and Honda dropped off the top 100 list after losing 10 and 15 percent of their values compared to 2019.

The Results From 2018 And 2019:

“Since 2008, the car sector has declined in value and has never recovered,” Global BrandZ Strategy Director, Graham Staplehurst, told Automotive News. “It’s very different from other sectors. For example, the luxury sector

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