June was a big month for South Korea’s two largest car brands, with the Hyundai Tucson second only to the Toyota HiLux in sales – and Kia posting various records.
The Hyundai Tucson was Australia’s second best-selling new motor vehicle last month – as sister brand Kia posts sales records of its own.
Much like in May, South Korean siblings Kia and Hyundai were Australia’s second and third best-selling car brands in June 2022, reporting 8480 and 8259 sales – up 7.5 and 12.3 per cent respectively compared to June 2021.
While Hyundai couldn’t outsell its sister brand, a likely boost in supply allowed the Hyundai Tucson to snatch second place on the best-selling models list – and number-one in SUV sales, with 2840 vehicles reported as sold.
The Tucson ousted the buyer-favourite Toyota RAV4 (2586 sales), which has led consistently SUV sales for a number of years, aided by a frugal hybrid powertrain – but has been hit hard by factory shutdowns in recent months.
Third place in the mid-size SUV segment (behind the Tucson and RAV4) is the Drive Car of the Year-winning Kia Sportage, which pushed past 2000 monthly sales for the first time, recording 2044 deliveries in June.
June was a strong month for the entire Kia brand, finishing in second place overall for the second time in its history – the first time being the month prior – and outselling Hyundai for five of the first six months of this year.
It’s the longest continuous period Kia has placed above Hyundai in sales Australia. A decade ago, Hyundai outsold Kia three to one.
Kia Australia crossed eight per cent market share for the first time last month, or more than one in 12 cars sold – though it’s still a fair distance away from market leader Toyota’s one in four or five.
The Kia Carnival people mover also crossed 1000 monthly sales for the first time, reporting 1101 sales in June – up 122.6 per cent on June 2021, and accounting for 83 per cent of all people movers sold.
However, it wasn’t all positive for Kia in June; sales of the Picanto micro car were down a not-insignificant 91 per cent compared to last June (69 sales vs 788), the Cerato small car was down 41 per cent (1597 vs 2411), and the Seltos small SUV was down eight per cent.
Meanwhile, the Hyundai Tucson, Santa Fe large SUV and outgoing Ioniq hybrid/electric small car were the only models in the brand’s range to post sales increases.
The Sonata sedan dropped by 71.5 per cent (from 123 to 35 sales), while sales data lists decreases of 26 per cent for the Venue city SUV, 22.7 per cent for the i30 small car, 14.2 per cent for the Kona small SUV, and 1.5 per cent for the large Palisade SUV.
Hyundai and Kia’s top sellers in June 2022
- Hyundai Tucson – 2840
- Hyundai i30 – 1801
- Hyundai Kona – 1210
- Hyundai Staria Load – 593
- Hyundai Santa Fe – 530
- Hyundai i20 N – 37
- Kia Sportage – 2044
- Kia Cerato – 1597
- Kia Carnival – 1101
- Kia Stonic – 1071
- Kia Seltos – 1010
Total sales: 8480 (Kia) and 8259 (Hyundai)