Ford launches new digital marketplace for used vehicles

Ford Motor Co. has launched Ford Blue Advantage, a new digital marketplace that will allow its dealers to list and sell certified used vehicles on a single platform — a response to customers looking for a digital shopping experience and an attempt to reclaim market share from upstart digital retailers that have eaten into dealers’ slice of the used-car pie.

The website, FordBlueAdvantage.com, allows shoppers to filter for features they are looking for in a vehicle, as well as by options such as home delivery, at-home test driving and video walk-arounds. And in response to feedback from customers about price transparency, the site’s listings include dealer-guaranteed selling prices.

Ford partnered with Cox Automotive’s Autotrader to power the platform and incorporate the relevant algorithm and search technology used by the popular third-party car listings brand. Ford Blue Advantage also features the Kelley Blue Book Price Advisor to inform customers of

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Watch Android Automotive OS take over the GMC Hummer EV’s dash

Google may not sell a car, but it does have an increasingly large footprint on the dashboard, with Android set to become your digital car key and even your dashboard OS on models like the Hummer EV. Announced at Google I/O 2021 today, the newest Android Auto and Android Automotive OS functionality further blurs the distinction between your phone and your car or SUV.

Android Automotive OS is taking over the Hummer EV dashboard

GMC’s reboot of the Hummer as an all-conquering electric super-SUV is set to turn some heads on the road, what with its futuristic styling, but inside it’s Android Automotive OS that’s calling the shots. So far both Google and GMC have played that fairly close to their chests, but at I/O 2021 we’re seeing the first run-through of what to expect.

What’s particularly interesting is how different GMC’s implementation looks, compared to what we’ve seen

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Go World Travel Journal

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