Haute Couture, the offering of exclusive, custom-fitted items of clothing by the world’s leading fashion brands, tends to be the domain of discerning buyers wielding unlimited checkbooks.
Mercedes-Benz Maybach in the future may cater to these same buyers with highly customized versions of its cars boasting the latest fashion trends, and on Wednesday rolled out the Haute Voiture concept to give a taste of what’s possible. It previews a production model to be offered in limited numbers in early 2023.
The concept is based on the Maybach S-Class sedan and features in its cabin colors, materials and prints popular in the world of high-end fashion. These elements aren’t just applied in the typical fashion, such as linings for the seats or dash, but in small, unexpected details dotting the entire cabin. Examples include the strong contrasting colors and patterns used throughout—a concept that even extends to the infotainment system whose