Electric vehicle startup Karma Automotive has fully revealed its newest hybrid car, the GS-6. While it shares the same design as the company’s ultra-luxury sedan, the Revero GT, Karma is pricing the GS-6 at nearly half the price — $83,900 — in a bid to reach a much wider set of customers.
Karma says it’s able to do that because it plans to make more cars at its California production plant, is making them more efficiently, and has streamlined its supply chain, according director of public relations Jeff Holland. “It helps that our parent company also owns our battery supplier A123 Systems, but over the past few years we have also seen a substantial reduction in the cost of lithium ion batteries and other EV-related components including other items such as motors and generators,” Holland told The Verge in an email.
If the new car is successful, Karma could