Nissan

Nissan Sets up New Business Unit for African Region | Investing News

JOHANNESBURG (Reuters) – Japanese automotive group Nissan is to set up a new regional business unit for Africa as it seeks to boost manufacturing capacity and penetrate one of the world’s biggest undeveloped new car markets.

The move marks a reorganisation of the company’s disparate operations on the continent, bringing them within one entity headed by Mike Whitfield, who has previously served as managing director of Nissan’s units in both South Africa and Egypt.

“Beyond internal operating enhancements, this also positions Nissan to focus on the massive opportunity that Africa presents to the organisation globally,” the company said in a statement on Wednesday.

Sub-Saharan Africa’s population and household incomes are rising. But its 1 billion inhabitants account for only 1% of the world’s new passenger car sales, based on industry data.

Most carmakers have focused manufacturing and sales in South Africa – the continent’s most developed economy – which accounts

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Two-tone car paint makes a comeback, with Nissan, Hyundai among automakers reviving 50s-era styling for SUVs

If you think you’ve been seeing a lot of white, silver, gray or black cars on the road lately, you’re not wrong.

More than 3 in 4 vehicles sold today in North America are one of those four monochromatic “colors,” if you can call them that. But the period of rather subdued colors might be coming to an end.

Automakers have introduced more than half a dozen SUVs in the past two years with two-tone paint options, as they seek to differentiate their vehicles from each other and capitalize on new technology. Two-tone paint options usually carry a premium of a few hundred dollars.

In a move that could bring two-tone paint into the mainstream, Nissan announced in June that it will offer two-tone paint options on the redesigned 2021 Nissan Rogue SUV, one of the most popular vehicles in America.

The company previously tried it out on the

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Nissan is most awarded mass market car brand for 2020

Despite a string of bad news for Nissan, from its CEO’s fall from grace, to crashing stock prices, to the halt in production brought about by the COVID-19 pandemic, a ray of light shines upon the beleaguered Japanese car brand after a study found it to be the most-awarded mass market brand in 2020.

The latest J.D. Power 2020 Automotive Performance, Execution and Layout (APEAL) Study, released last week, revealed that Nissan managed four segment wins, the most of any mass market brand.

 

The all-new 2020 Nissan Sentra is Nissan’s best performing car in the study, scoring 42 points above its segment average (compact car). Meanwhile, the all-new Nissan Versa scored 41 points ahead of segment average (small car). Consequently, the latest Nissan Maxima was 30 points ahead of segment average (large car) marking the third APEAL segment win in a row for the Nissan

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